The Boston Beer Company, Inc. is one of the largest craft brewers in the United States founded by Jim Koch in 1984 and is based in Boston, Massachusetts. The Boston Beer Company Inc. is traded in the New York Stock Exchange (NYSE: SAM) with a stock price of $181.02 as...

The Russian automotive sector is vibrant. According to Kelly (2011), a booming Russian economy is the one that fuels it. It is also dynamic. Russia was the fifth largest passenger car selling country in Europe in 2006 (Kelly, 2011). Analysts focus that in 2017, the number will be over three...

When Trump states that he will create a tariff in order to keep businesses form exporting U.S. jobs, the threat is real. There is a huge possibility that Trump will back out of NAFTA if the trade agreement is not advantageous to the United States. The manner that he has...

Is Mary Kay an international firm, a multinational firm, or a transnational firm based on its marketing strategy? Why?Mary Kay Inc. is a direct sales cosmetics company founded in 1963 by Mary Kay Ash, with the support of Richard Rogers, who currently is the company’s executive chairman. It activates in...

There is a multitude of various products nowadays. Some of them become outstanding and successful while others fail or remain average. Even though all products might have similar characteristics, there are certain features that distinguish a popular product from a failed one. The major difference lies in their ability to...