The case itself discusses an incident with a female employee, a woman who had been diagnosed as schizophrenic, who refused to continue to taking her prescribed medications, and who, as a result, ended up having a psychotic episode at work, one that was so severe that her coworkers felt threatened...

Many companies target outperforming others with regard to marketing of their products (Rivera, 2013: 59). Hyundai and McDonald’s are not exceptional. It is important to note that the two companies have emerged as best in their respective industries. In addition, they are multinational companies. However, they have managed to outperform...

The media uses many different human behaviors to promote products, however each behavior might be in the ad for a very specific reason. For example, in 2011 Snickers released an ad campaign in which people- sometimes famous people- acted in an antisocial manner. In this ad both Joe Pesci and...

Addressing behavioral risk factors is essential to health promotion efforts and the accomplishment of the Healthy People 2020 goals. One behavioral risk factor identified by Knickman and Covner (2015) is “Secondhand Smoke Exposure in Children 6 Years and Younger.” Currently, an estimated 27 percent of children within this age range...

The following paper takes a close look at two therapeutic approaches: cognitive behavioral therapy (CBT) and rational emotive behavioral therapy (REBT). Below, each of the therapeutical approaches are explored in greater depth. Importantly, CBT and REBT are compared in terms of their similarities and differences. Furthermore, I take a look...