San Antonio Texas has several Cross Fit gyms including among others Body Armor, Mission, Mettle, 210 Cross Fit, and Elite Cross Fit (Sarah, 2013). Our customer and result oriented decision to come up with a new Cross Fit gym in San Antonio Texas have more to offer than can be viewed from the facial value of our new proposed facility. First and foremost, a population of over one million people dominated by females and teenagers is promising in terms of client given the different way in which we intend to conduct our business (Nolan and Jeannie, 2012). This follows the fact that some gyms including both Mission Cross Fit gym and Elite Cross Fit gym have been closed.
With a capital outlay of US $ 5 million, we expect to bring in modern power racks, bumper plates, jump ropes, gymnastic rings, kettlebells, and plyometric boxes some of which absence led to the closure of Mission Cross Fit gym. Most of the gyms around San Antonio are still clinging on to old gym gears which do not offer the best Cross Fit gym experiences (Caleb, 2017). The author is of the notion that perhaps poor equipment is what leads to frustration and accidents within gyms.We are here to change that. Additionally, in a population vastly dominated by females and teenagers, it will be our priority to ensure that, each member of our Cross Fit gym is assigned to a personal trainer. Unlike most Cross Fit gyms in San Antonio, we intend to have an accessible in-house gym nutritionist. His function will be to ensure that, dietary needs are taken care of relative to age, gender and activities conducted within our Cross Fit gym on a daily basis.
Most of the gyms in San Antonio are single brands (Scott, 2015). Scott is of the view that having only one establishment limits the profits a gym can make. Body Armor Cross Fit gym, for instance, is only accessible to some section of the population. For this reason, we intend to make our Cross Fit gym business a chain operation with multiple branches evenly spread around San Antonio. A new Cross Fit gym will be constructed on a quarterly basis with the same capital outlay, with the projection that, within this period an existing Cross Fit gym will be able to break even and contribute half of a new Cross Fit gym capital outlay.
- Sarah, T. (24th May, 2013), “Cross Fit regional’s come to San Antonio,” MySA, retrieved from http://www.mysanantonio.com/news/local_news/article/CrossFit-Regionals-come-to-SA-4539371.php
- Nolan, H and Jeannie, K. (5th April, 2012), “San Antonio’s population continues to spike up,” MySA, retrieved from http://www.mysanantonio.com/news/local_news/article/San-Antonio-s-population-continues-to-spike-up-3460238.php
- Caleb, D. (15th December, 2017), “Gym owner accused in death of San Antonio firefighter indicated on all charges,” MySA, retrieved from http://www.mysanantonio.com/news/local/crime/article/Gym-owner-charged-in-death-of-San-Antonio-12433527.php
- Scott, J. M. (31st December, 2015), “The 20 top-rated gyms in San Antonio, according to yelp review,” MySA, retrieved from http://www.mysanantonio.com/lifestyle/health-family/article/The-20-top-rated-gyms-in-San-Antonio-according-6728730.php
